Use Snapchat for Business

How to Effectively Use Snapchat for Business

Even the savviest digital marketing professionals can learn a thing or 2 when it comes to using Snapchat for business. You may be a genius at Google Adwords and know the ins and outs of pay per call, but without a Snap strategy, you could be missing a huge target…
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Rank in Position 0

Featured Snippets: How to Rank in Position 0 on Google

Picture this: you're a SEO-savvy marketer, you know your website like the back of your hand, and you think you've got Google rankings down to a science. But if you're disregarding the chance to be in position 0, you're putting your website at a disadvantage. We know that numbers matter…
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Advertising on Facebook

Everything You Need to Know About Advertising on Facebook

If you're thinking about advertising on Facebook, take a step back. Here's what needs to come first. Facebook is the world's largest social media platform. The company has made 40% YOY growth, driven by advertising revenue. 3 million companies have placed ads there. How do those companies succeed? Advertising on…
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Find High Quality Backlinks

The Beginner’s Guide to Finding High Quality Backlinks

Looking for high quality backlinks, but not sure where to start? We've got the guide for you. This is backlinks 101, and we're leaving no stone unturned. By this point, you know how important backlinks are for search engine optimization. Studies show that 99% of websites within the first 50…
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Social Media Training

Social Media Training: Why Your Campaigns Have Failed

You know you need to be on social to market your business, but for some reason it's not sticking. No worries. This social media training guide is here to help. Does your company actively engage on social media outlets as part of your marketing strategy? I'm sure you've answered "yes"…
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SEO Link Building

SEO Backlinks: Where Link Building Stands in 2017

Link building - you know you need it, but those waters are murky. Don't worry - these SEO backlink ideas are about what to expect in 2017/18. How do they do it? How are other bloggers and business able to get so much traffic? How are they able to consistently…
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Google search as your home page realty check

Google has Become Your Website!

Here’s something every business should be thinking about: Over 30% searches do not result in a click. People look up stuff and do not click on any of the suggestions Google gives them in these searches. Why should you be thinking about this? Well, why wouldn’t you be? One-third of…
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Changing From HTTP to HTTPS

HTTP to HTTPS: If You’re Not Ready, You Should Be

If you haven't migrated your site from HTTP to HTTPS, we need to talk. Don't let yourself fall in the SERPs. Read our guide on how to get things going. If you've been putting off switching your website over from HTTP to HTTPS security, listen up! You're not alone. A…
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Local Inbound Marketing

5 Strategies for Local Inbound Marketing

In the days of yore, if you wanted to promote your local business, your main tools would be: media advertising direct mail advertising telephone selling trade shows; and face-to-face selling Today, if you want to stay competitive and gain more customers, you have to know how to do local inbound…
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Business Opportunity Leads You Should be Tapping

Business Opportunity Leads You’re Not Tapping (But Should Be)

Whether you're brick and mortar or digital, we're sharing the business opportunity leads you need to be tapping. Read on for lead gen secrets the experts use. Are you frustrated with the results of your marketing and advertising efforts? Are you looking for new ways to gain business opportunity leads?…
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Semantic Search SEO Strategy

Semantic Search: Is it in Your SEO Strategy?

Semantic search changed the game for SEO - but not many truly understand what it means for their business. No worries. We're sharing what you need to know here. If there is one thing you and your business know more than any other, it's how quickly the online world can…
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7 Key Elements of Social SEO for 2017

7 Key Elements of Social SEO to Know for 2017

It can feel like there's a new social media platform to master every couple of weeks. You know you need to use them or your social SEO will suffer. But you've already wasted so much time on building social media profiles. And you have no idea if they even did any…
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Facebook Messenger Chat Bot

The Future of Facebook Messenger with Chat Bots

Passive income experts joke about making "SWISS" dollars. In other words, "Sales While I Sleep Soundly." What if you could answer customer questions 24/7, serve relevant content on demand, and generate leads while you slept too? Enter Facebook Chat bots. In 2016, Facebook introduced bot functionality during its new Messenger…
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Digital Marketing Mistakes

The 10 Mistakes to Avoid in Your Digital Marketing Process

When you're determining what your digital marketing process should encompass, there's a lot to consider in terms of strategy — social media, SEO, and SEM all have to have the right wheels in motion. If you don't have the right momentum going, you can make some costly mistakes that can…
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Website Digital Marketing Audits

What Is a Website Audit and When Should You Do One?

Do the words 'website audit' fill you with fear? They shouldn't because it's one of the most productive things you can do for your business. A website audit or content audit is exactly what it sounds like. It is a full check on your website's accessibility, visibility and SEO success.…
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PR SEO for your Digital Marketing Campaign

How PR Can Boost Your Digital Marketing Campaign

You've got $10k to spend on driving new sales. Should you spend it on digital marketing, or on PR? Okay, it's a trick question. To get the most bang for your buck, you need to invest in both PR and digital marketing. There's no denying that digital marketing is huge.…
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Video Marketing

Why Video Marketing Can Not Be Ignored

By 2019, 80% of all web traffic is projected to consist of video content and it's been a long time coming for businesses in the know. However, there are still many people out there who believe that video marketing is just a good idea, but not best practice. They're wrong!…
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Blogging Campaigns

Blogging and Awareness Campaigns: How to Increase Your Offer

Now that your business is up and running, how do you spread the word about what you have to offer? Awareness campaigns might be the answer you've been looking for. In recent years the world of marketing has undergone significant changes. Advertising campaigns involving print and television no longer have…
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Online Sales Funnel

Why An Online Sales Funnel Is Good For Business

If you are an entrepreneur, you probably know the importance of marketing. Without a feasible marketing strategy, all your efforts may be for nothing no matter the quality of your products/services. And to create a working sales strategy, understanding your online sales funnel is of paramount importance. What is a…
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Local Search Marketing with Instagram

How to Up Your Local Search Marketing with Instagram

If you're not using Instagram to augment your local search marketing efforts, you're doing it wrong. We're sharing simple tips to level-up your efforts here. Social media has revolutionized the way people connect and stay in touch, which means that it has also opened up a whole new environment for…
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