3 Easy Strategies for Attraction Marketing

3 Easy Strategies for Attraction Marketing

Struggling to attract more leads? Here are three quick and easy strategies you can implement right away to attract more clients. Running a business in the digital age is a unique and challenging endeavor. The number of sales made online is increasing by the day, as is the number of…
Continue reading
How to Establish a More Authentic Connection with Consumers

How to Establish a More Authentic Connection with Consumers

Building a More Authentic Connection with Consumers Do emotional connections still matter in the digital age? They sure do. Find out how you can build an authentic connection with potential clients. Ever wonder if we're losing our ability to make an authentic connection with our customers in the cyberspace? The…
Continue reading
How AI Marketing Will Shape the Future of Business

How AI Marketing Will Shape the Future of Business

Tech plays an ever-increasing role in our lives. Have you thought about how AI marketing could shape your future business plans? For apocalypse buffs, sometimes knowing that we don't live in a blasted apocalyptic wasteland is one of the hardest things to face in life. Each time technology develops a new tool…
Continue reading
Five Killer Marketing Trends You Need to Know About

Five Killer Marketing Trends You Need to Know About

What marketing trends will shape over the next year? We're seeing a record number of tools and tips fly across our screen every day, on social media, in blogs, and in e-blasts. Everything promises to be a money saver and a game changer. But how many of these things can…
Continue reading
How to Fix Local Ranking Failures

How to Fix Local Ranking Failures

A Guide to Fixing Local Ranking Failures Is your local ranking tanking? Unfortunately, you need to do some investigation to point out the culprit (or culprits). You've read the latest trend reports for 2018; you were reading them in 2017 too. You were ahead of the curve; you knew that…
Continue reading
David vs Goliath How Small Agencies Can Beat Big Agencies

David vs Goliath: How Small Agencies Can Beat Big Agencies

How Small Agencies Can Beat Big Agencies Can small agencies beat big agencies? Definitely. Being small and remaining small can-do wonders for your agency. Small agencies often feel like David fighting Goliath. When it comes to pitching for work and battling for market share, how are you supposed to stand…
Continue reading
17 Social Marketing Campaigns That Made Waves in 2017

17 Social Marketing Campaigns That Made Waves in 2017

2017's Best Social Marketing Campaigns Looking for some inspiration for your 2018 social marketing plan? Check out 17 of the best social media marketing campaigns that made waves in 2017. With over 2 billion Facebook users and over 100,000 people active on Instagram, it's clear that social media continues to dominate the…
Continue reading
Optimizing Your Channel Strategy Do People View Your Content on Each Digital Channel

Optimizing Your Channel Strategy: Do People View Your Content on Each Digital Channel?

How to Optimize Your Channel Strategy It's been said that a multi-channel strategy is the way to go. But how sure are you that people are viewing your content on each channel? We're sure you've heard of the importance of having a multi-channel strategy for your business. It's the best…
Continue reading
Why a Social Media Strategist is a Role You Need to Fill

Why a Social Media Strategist is a Role You Need to Fill

Social media plays a large role in modern business thanks to the wide audience waiting to engage. Maintaining a social media presence is all-important in today's digitally-driven market. Part of the reason behind social media's importance is consumer access. Platforms such as Twitter, Facebook, and Instagram have a broad audience,…
Continue reading
Google Tag Manager Everything You Need to Know

Google Tag Manager: Everything You Need to Know

What is Google Tag Manager? How does it work? Why do you need it? Popularly known as GMT or Tag Manager, Google Tag Manager was added to the search titan's collection in 2012. Most SEO marketers tend to confuse GMT with Google Analytics (GA), a free analytics service offered by the search…
Continue reading
Google AMP for Email Good or Bad Idea

Google AMP for Email: Good or Bad Idea?

Google AMP for Email is going to be the next big thing, according to Google. But is Google right? Know more about AMP & why some don't quite agree with Google. In early February, Google announced that it's going to roll out Google AMP (Accelerated Mobile Pages) for email. What…
Continue reading
20 Proven Ways to Increase Traffic to Your Website

20 Proven Ways to Increase Traffic to Your Website

More is more when it comes to website traffic. No one's going to say no to more traffic. That said, here are 20 proven ways to increase traffic to your site. Right now, there are approximately 200 million active websites on the internet, and they are all competing for traffic. Without traffic,…
Continue reading
PR Trends to Jump On in 2018

PR Trends to Jump On in 2018

What's new in the world of PR? Get to know the PR trends that will dominate 2018 and get to the top by tweaking your PR strategy this year! The average PR budget is about 10% of a company's annual gross income. That means for $100 million-dollar companies, $10 million is allocated…
Continue reading
Earned Media Coverage

How to Get Earned Media Coverage

Are your efforts to get earned media coverage bearing no fruit? Don't worry. Help is coming! Earned media (free media) coverage is unpaid publicity your web content receives when other websites -especially high authority websites- share, repost, mention or recommend it. Having your website links shared over and over doesn’t only…
Continue reading
Mobile SEO Mistakes

The 9 Biggest Mobile SEO Mistakes to Avoid

Mobile SEO is one of the most important parts of a successful marketing strategy. Yet so many businesses still choose to ignore it.   The average person spends about 5 hours of their day on their smartphone. To put it in perspective, that is nearly one-third of all the hours…
Continue reading
Real Estate SEO Strategies

9 Real Estate SEO Tips to Generate Leads

These days, it seems like everyone's selling their home. "For Sale" signs are going up and coming down like they're on a trampoline. Zillow is constantly turning over listings. Realtors are as busy as ever, making phone calls, hosting walk-throughs, closing deals without stopping. It's no wonder that everyone is…
Continue reading
Voice Search SEO

How Voice Search SEO Affects Your Rankings

Voice search SEO is the way of the future, and it certainly doesn't seem to be going anywhere. Voice search is only expected to increase in the coming years, and if your website isn't up to the task, you may find that your rankings drop. What's the difference between voice…
Continue reading
Google Adwords Keyword Planner

How to Use Google AdWords Keyword Planner for SEO

Whether traffic is coming from AdWords or another source, it is important to analyze the way visitors are using your site. Once the source of your traffic is discovered, what path it takes, and how it interacts with your site, your campaign can be optimized and your conversions increased. For example,…
Continue reading
Optimize Pay Per Call Campaign

Optimize Pay Per Call Campaign

What's the return on your online campaigns been like? Are you getting QUALITY leads? Are you getting a significant number of inquiries from your latest campaign? Or do you feel like, no matter what you do, you haven't been able to convert customers? There are so many ways to reach…
Continue reading
Emoji Marketing Tips

7 Emoji Marketing Tips for Social Media

Love 'em or hate 'em, emojis are everywhere. Emojis - or, literally, "picture characters" - are small images used to express ideas or emotions in tweets, texts, Facebook posts and more. Worldwide, 92% of the online population, from millennials to baby boomers, are using emojis as a quicker, more convenient, and…
Continue reading

Get new blog posts by email:

Fields marked with an * are required