Author Archives: Jason Hall

One of the key elements of a successful marketing plan is being able to adjust. You need to be able to figure out what works…

According to the 2018 Demand Generation Benchmark Survey, 61% of marketers ranked being able to measure and analyze their business’s marketing impact as a priority.…

It’s always hard trying to strategize for the future. Due to the turbulence of 2020, consumer trends have changed. 2021 looks to be…

Did you know Facebook has created special models to test for (and shut down) fake accounts? The TIES model, one of many used to monitor…