If you’re trying to hit all of your marketing goals, never forget that success leaves clues. More than 80% of companies today use some sort of content marketing strategy. Blogs, vlogs, eBooks, courses, and other sorts of content can grow your brand more than you know. However, you must always be willing to critique your […]
Category: <span>by Jason Hall</span>
According to a recent survey, updating content can boost engagement by up to 45% and rankings/traffic by 43%. In today’s fast-paced, always-on digital landscape, it can be challenging to keep your content fresh and relevant. One effective solution is to repurpose your existing content, updating and adapting it for new audiences and platforms. Repurposing content […]
There are over 200 factors that make up the Google algorithm for SEO. However, Google’s SEO algorithm remains somewhat ambiguous at times. As a business, it can be difficult to pinpoint exactly what Google wants. However, the search giant has given us one big hint. We’re talking about E-A-T. What exactly is E-A-T? How can […]
Almost 200 million websites are currently active on the internet. If you’re starting a website, you have a lot of competition. How can you make sure that you have a chance to stand out from the rest? Digital marketing and website tracking are the answers. Website tracking and Google Analytics can help you more might […]
About 54% of sales agents admit that getting in touch with prospects now is harder than five years ago. B2B marketing trends are ever-changing, and changes in business practices impact how companies target and convert clients. If you want to remain competitive, you need to stay on top of these modernizations. This is why recognizing […]
As the years go by, the size of the digital advertising industry relative to traditional advertising continues to grow. Even if you look at only the United States, the digital advertising agencies industry generates over $31 billion yearly. More than 100,000 people in the United States work at one of over 8,000 digital advertising agencies in […]
Did you know that TikTok’s net worth has already surpassed a whopping $50 billion? TikTok began as little more than a spiritual successor to the original short-form video app, Vine. However, in a few short years, it exploded into one of the most popular apps in the world, especially amongst teenagers though they are not the […]
There is over 875 million professionals on LinkedIn. While many businesses and brands overlook this social media network, LinkedIn is one of the best platforms for digital marketing. LinkedIn was designed for professionals and comes with a ton of features to connect people and businesses together. LinkedIn content marketing can help build a brand and […]
Did you know that B2C businesses spend more on marketing than B2B businesses? Data shows that businesses dedicate significant resources to help market both their business and the various products they offer. With millions of businesses around the world competing for market share, marketing has never been more important. There are a variety of different […]
Differentiating yourself from your competition is no easy task, but one way you can achieve this is through competitive analysis. Competitive analysis is a tool that every business owner should have in their kit. It provides an organized method of evaluating competitor performance and your options. By understanding what competitive analysis is and how to […]