Author Archives: Jason Hall

What to Do With Old and Outdated Content

What to Do With Old and Outdated Content

According to a recent survey, updating content can boost engagement by up to 45% and rankings/traffic by 43%. In today's fast-paced, always-on digital…
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What E-A-T Means to Google

What E-A-T Means to Google

There are over 200 factors that make up the Google algorithm for SEO. However, Google's SEO algorithm remains somewhat ambiguous at times. As…
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Website Tracking and Analytics A Guide for Site Owners

Website Tracking and Analytics: A Guide for Site Owners

Almost 200 million websites are currently active on the internet. If you're starting a website, you have a lot of competition. How can…
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The Future of B2B Marketing is Changing

The Future of B2B Marketing is Changing

About 54% of sales agents admit that getting in touch with prospects now is harder than five years ago. B2B marketing trends are…
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Right Message. Right Audience. Right Time.