Author Archives: Jason Hall

Differentiating yourself from your competition is no easy task, but one way you can achieve this is through competitive analysis. Competitive analysis is…

Nearly 50% of consumers use Google to find local information. In fact, 97% of all search engine users look online for local businesses.…

Marketing is a necessary expense for every business, but it can get really expensive if you don't know where to put your money.…

92% of all searches occur on the Google search engine, and 65% of customers click on pay-per-click (PPC) ads, but what about Google…