Seven Simple Steps to Improve Your Website’s Technical SEO in the Next Seven Days

If you have a business, and that business has a web presence, chances are you're familiar with the basic principles…

How Important is a #1 Ranking in the Google SERPs?

Humans tend to forget who came second. The average person can name the all-time fastest 100m sprinter or greatest swimmer,…

Fifteen Effective Guest Post Strategies to Get More Backlinks to Your Website

Guest posting is one of the most effective online marketing strategies. Also known as byline articles, these are posts written by…

Eleven Holiday Advertising Ideas to Boost Your eCommerce Sales

Are you looking to build the best advertising campaign for the holidays but don't know where to start? If so,…

Eight Powerful Bidding Strategies to Keep Your Google Ads Cost Down

Google rakes it in from advertising revenue. Out of their total $160.74 billion revenue in 2019, 70.9 percent of that was from…

Profitable Video Marketing: The YouTube Advertising Options You Need

YouTube has around 2 billion daily active users, which makes it the second most popular form of social media, with Facebook reigning at…

Not Just for Kids: The Ultimate Guide to Advertising on TikTok

Today, the social networking app TikTok boasts over 2 billion downloads worldwide. It has around 800 million active users in several countries.…

The Powerful Benefits of LinkedIn Ad Targeting

Back in 2018, LinkedIn had about 500 million members. This is a testament to how LinkedIn is one of the best…

Seven Smart Interactive Marketing Ideas to Engage Your Customers

As marketers try to quantify campaign success, many have turned to driving engagement. At one time, this might have meant…

Nine Sure Fire Ways to Get More Google Reviews

A shocking 91% of consumers aged 18 to 34 trust online reviews the same way they trust personal recommendations. Based on…