Is Facebook Advertising Worth it? The Top Ten Benefits of Facebook Ads

Facebook has nearly 1.5 billion users around the world that log into the site every day. That’s 66 percent of its user…

Ten Tips for Crafting the Perfect Holiday Marketing Strategy

It’s no secret that the holiday season is the most wonderful and stressful time of the year, especially for business…

Ranking Analytics: Is Your Bounce Rate Affecting Your Website's Rank?

Website owners use Google Analytics to measure the rankings analytics of their site. Google ranks websites based on several metrics.…

Black Friday Guide: How to Make the Most of Your PPC Campaigns

Over 24 hours, online retailers sold over $5 billion on the last Black Friday. That’s a 16.9 percent increase over the previous…

How to Choose the Best Marketing Tactics for Your Business

Every company since the dawn of time has had a marketing strategy. Whether that marketing strategy worked or not is…

Facebook Pixel Tutorial: Everything You Need to Know About Facebook Pixel

In the deepest, darkest corners of the internet, Facebook pixels are watching and waiting for us to make a move.…

How's Your Responsiveness? The Importance of Responsive Web Design

85% of web crawlers prefer a seamless experience across all devices or platforms. There’s a term for this kind of seamless…

Ten Sensational Press Release Headline Examples (and Tips to Create Your Own)

Here's a shocking statistic, only 3% of journalists reported that they actually relied on press releases for their work. As a matter of fact,…

Content Marketing ROI: How to Measure the Actual Value and Impact of Content

Content marketing is an essential piece of any digital marketing campaign, but how can you accurately gauge the value of…

How to Craft Social Media Posts for Each Platform and Yield Ideal Results

Not convinced of the power of social media for business? 77% of consumers currently report that they’re more likely to purchase something…